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Officially Licensed by Shoot Like A Girl-The Allure

January 30, 2109.  The Shoot Like A Girl Officially Licensed Allure Pack from Alps Outdoorz was mentioned in Guns.Com, The Most Exciting Gear for Hunters at SHOT Show 2019, by Kristin Alberts.

Shoot Like A Girl joined forces with Alps OutdoorZ to create the Allure day pack that meets the needs of women outdoor enthusiasts.  Shoot Like A Girl conducted intensive market research to inform the product development. More than 2,000 women participated in the project.  Their input was collected and analyzed by Shoot Like A Girl, and provided  to Alps Outdoorz.  As a result, the pack’s design meets the respondents top desires.  Ultimately, this pack is a game a changer in product development for women utilizing Shoot Like A Girl’s market research.

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